Services
Narrative Communications for Purpose-Led Design
Carrying stories with clarity, quiet confidence, and material depth
What I
Offer
Story Placement.
Media relations isn’t just about coverage — it’s about connection.
I take a tailored, relationship-led approach to every opportunity, ensuring your story reaches the people who understand the value of thoughtful, sustainable design — and who will carry that story with care.
From national print to respected digital publications, I work with the right editors, writers, and cultural commentators who genuinely appreciate craftsmanship, process, and environmental responsibility.
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How I Support Your Visibility.
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– Considered, proactive editorial outreach across print and digital
– Purposeful, well-crafted press releases that express your voice with clarity and intention
– Coordination of intimate, design-led press visits and experiences
– Reputation guidance, trend awareness, and thoughtful founder profiling
– Trusted relationships with editors, stylists, and writers who value sustainability and craft
– Editorial partnerships and aligned reader opportunities
– Awards and industry accolades: strategy, submissions, and support
– On-the-ground presence at trade shows, fairs, and exhibitions
– Event concepting and press management with an editorial and meaningful narrative lens
Everything is rooted in thoughtful storytelling — never pushy, always considered.
I focus on building a long-term presence through well-placed, values-aligned connections that amplify your commitment to sustainability, craft, and meaningful design.
Design
Beautiful design tells a story before a word is spoken.
Whether you’re beginning anew or refining an existing identity, I offer creative direction that honours the essence of your practice — quietly confident, carefully considered, and visually refined.
Working collaboratively with trusted designers and creatives, I guide the process to ensure every visual touchpoint feels intentional, aligned, and rooted in meaning.
How I support your visual identity
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– Creative direction for logo development
– Full identity evolutions delivered with clarity, care, and cohesion
– Printed collateral including brochures, lookbooks, postcards, and press materials
– Elegant, tactile stationery that creates a meaningful physical presence
– Thoughtful refreshes that bring new life to your vision while preserving its heart
Design should feel like an extension of your values — something that holds your story and elevates it with quiet impact.
I help shape that with a steady hand and a clear eye.
Creative Direction & Meaningful Presence.
I help design-led companies articulate who they are and how they show up - visually, verbally, and with intention.
Whether you’re clarifying your messaging, preparing for an event, or refining your digital presence, I bring a calm, thoughtful approach grounded in clarity, creativity, and cohesion.
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This is about creating a presence that feels intentional, aligned, and deeply rooted in your values and creative identity.
How I Support Your Work
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– Narrative and messaging development that feels authentic, clear, and true to your practice
– Website and photography reviews to refine how you present your work
– Industry insight and strategic guidance shaped by lived experience within the design world
– Audience nurturing and communications planning to deepen connection
– Guidance on digital and retail platforms to help your work reach the right people
– Story-led consultancy with an emphasis on tone, values, and voice
– Seasonal content planning shaped by rhythm, context, and relevance
– Local visibility strategies for meaningful presence within your community
– Event planning and coordination, from intimate previews to thoughtful moments of connection
I support growth that feels considered — less noise, more resonance.
My role is to help you show up with purpose, consistency, and quiet confidence wherever your audience meets your work.
Strategy
​Behind every thoughtful creative practice is a structure that allows it to breathe. My approach to strategy is analytical yet deeply human — helping you streamline your business so you have the clarity, space, and confidence to focus on the work itself.
I offer a calm, supportive presence within your practice, guiding the systems, routines, and decisions that keep everything moving with ease. Together, we refine processes, strengthen foundations, and bring coherence to the everyday, allowing your creativity to lead without friction.
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But this work also extends beyond operations.
For design-led, sustainability-focused companies, your business is not just a vessel for making — it is a voice. By aligning your systems, communication, and values, I help you use that voice to contribute to the wider conversation on sustainability with steadiness and relevance.
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How I support your practice
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– Analytical business strategy for clear direction and long-term decision-making
– Workflow refinement to create simplicity, flow, and structure
– Quiet, steady operational support that creates space for creative thinking
– Guidance on sustainability-led positioning and value-driven decision-making
– Narrative alignment so your business becomes a platform for meaningful environmental storytelling
– Holistic integration across operations, communication, and values
– Practical tools and systems that make daily work smoother and more intentional
The aim is simple:
to build a practice that runs with quiet confidence — one that supports your creativity, honours your values, and strengthens your role in shaping a more sustainable future.